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SUBJECT LINE OPTION #1 - X things to try for Y this [when, i.e. this weekend].
SUBJECT LINE OPTION #2 - X things to try for Y, *FIRSTNAME*.
[Image/gif of desired outcome or of set up (i.e. a pile of ingredients for the meal plan)]
I'm going to lay this out for you, *FIRSTNAME*. I want to make it super simple, so you can [variation of Y from subject line, i.e. boost your email open rates] easily.
1. STEP ONE
[paragraph to give context]
[image if relevant]
[helpful links, to your MV resources or elsewhere]
2. STEP TWO
[paragraph to give context]
[image if relevant]
[helpful links, to your MV resources or elsewhere]
3. STEP THREE
[paragraph to give context]
[image if relevant]
[helpful links, to your MV resources or elsewhere]
*continue with a max of 5-6 steps.*
That's just one of the walk thrus you get inside my [paid offer] -- the perfect solution to help you [desired outcome] so that you can [benefits of the desired outcome]. You can get it here for X. [link to paid offer, with a special bonus, discount, bundle or get it before the price increases, etc urgency].
signature,
your name
PS. [great location for a down sell or up sell mention, depending on the pricing and support of the above offer]
People LOVE bulleted lists. Love them. Do it.
See an example of this email in practice here.
A beautiful MV site can only sing with sales, engagement and fun for you IF there are actually people visiting it. Time to send some emails!
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